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Greece: Measures to Boost Tourism

 (GREEK NEWS AGENDA)   Prime Minister Kostas Karamanlis on Thursday announced a series of 14 measures designed to support Greece’s tourism industry, aimed at helping it cope with the repercussions of the global financial crisis. Tourism accounts for approximately 20% of the economy, and is therefore considered as a vital element in determining Greece’s performance during the global slowdown.  The premier said measures are aimed at promoting Greece abroad, helping tourism businesses cut costs and injecting liquidity into the sector. The plan includes increasing funds spent on promoting Greece as a tourist destination by 50% and tourist enterprises will be benefiting from tax breaks applicable on properties and loans. Steps also include helping companies overcome the credit crunch by providing working capital and finance through the EU National Strategic Reference Framework 2007-2013 (NSRF) funding programme. Athens News Agency: PM announces measures to boost tourism industry; Kathimerini daily: Plan targets vital tourism boost; Ministry of Tourism: Greek National Tourism Organisation; Secretariat General for Information: About Brand Greece, Tourism, Hotel and Resort Infrastructure